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Event Details
On-line registration is now closed. Walk-in registration will be available. This event is free for members and $80 for non-members.
Business Decisions and Models from the SaaS CFO
June 27, 2012 8:30am - 10:30am
Acquia, Burlington, MA
Keynote:
Matt Fates, Partner, Ascent Venture Partners
Confirmed Speakers:
Jim Pluntze, COO, Navisite
Radhika Samant, CFO, Enterprise DB
Tyler Sloat, CFO, Zuora
In a SaaS business, control is often with the CFO to determine where the next dollar is spent and where resources should be allocated to add value. Which pieces are kept internal to the business and which are outsourced? Do you keep development on-shore or off-shore? Should additional sales personnel be hired, new supporting technologies be purchased or new features and enhancements added to the product?
For this event, we have invited Chief Financial Officers of leading companies to share their models and modeling practices for scaling SaaS businesses and making investment tradeoff decisions. It’s for the CFO to understand the relationships between the numbers and what the next priority is to manage customer acquisition, churn and the next move to grow the business.
Join us to hear our expert panel discuss:
- The role and function of the CFO
- Where and when do you spend the next dollar?
- How do you function as a company to optimize costs?
- How do different companies think of cost of customer acquisition?
- Should you be spending on sales and marketing or product maturity?
- When the revenue model doesn’t tie to the cash model, how does the CFO manage this?
Thank you to our Cluster Sponsors:

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When & Where
Acquia
25 Corporate Drive
Burlington,
MA 01803
Wednesday, June 27, 2012 from 8:30 AM to 10:30 AM (EDT)
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